Retail Media
Built to Win
Reach Shoppers.
Find your audience with retail media and DSP.
Drive Sales.
Turn shopper interest into purchases.
Spend Smarter.
Put more budget behind what performs.
Where your shoppers
already are.
Every platform, every retailer, one team behind it all.
Media is a system. Here’s how We run it.
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Amazon DSP
Target Roundel
The Trade Desk
Reddit Ads
Apple News
Streaming TV (OTT / CTV)
Programmatic Display / Video
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Amazon Sponsored Ads (Products, Brands, Video, Display)
Walmart Connect
Target TPA (Targeted Product Ads)
Kroger 84.51°
Costco Retail Media
Ulta Beauty
Instacart Ads
Criteo Connected Networks
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Annual + quarterly planning tied to sales objectives
OA Sales & Spend Plan (VG methodology)
Omni-channel planning across retailers and owned channels
Ad type mix modeling: Sponsored Products, Brands, Video, Display
Search vs programmatic allocation set by performance, not arbitrary targets
Funnel-stage budget allocation across upper, mid, and lower
Scenario modeling and competitive share of voice benchmarking
Retail calendar and tentpole planning
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Always-on: budget, bid and pacing rules running 24/7
Weekly: performance recap, keyword graduation, SOV adjustments
Monthly: deep-dive insights and proactive recommendations
Quarterly: omni-channel alignment and white-space opportunities
Annually: strategic media plan across retailers, full business review
Custom dashboards built per retailer and per brand
Closed-loop attribution tying off-platform spend to on-platform sales
Challenger Strategy Award 2026 Finalist
Amazon Ads Partner Award Finalist 2024 & 2026
+21%
Ad sales on 4% more spend
$54.29M to $65.89M, on $18.09M to $18.86M
+15%
Conversion rate
22.98% to 26%, orders per click
+23%
Top of search ROAS
3.38x to 4.17x, vs 3.00x to 3.49x book-wide
A partner, not an agency.
Fully committed to growing our business using agreed-upon methods, not afraid to push back, agreeable when the data tells the story.
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SHERI STOLLER
DSM-Firmenich • i-Health
Crushing it is in our DNA
Proactive Partners
Good work comes from people who give a damn.
We show up curious, honest, and ready to work together. No egos. No going through the motions. Just people who care about getting it right.